\u4ec0\u4e48\u662fSEO\uff1fSEO\u662f\u4ec0\u4e48\uff1f<\/a><\/p>\n SEO\u82f1\u6587\u5168\u79f0\uff1aSearch Engine Optimization SEO\u6982\u5ff5<\/span><\/p>\n \u82f1\u6587\u89e3\u91ca\uff1ato use some technics to make your website in the top places in Search Engine when somebody is using Search Engine to find something. SEO\u4e0eSEM\u7684\u5173\u7cfb<\/span><\/p>\n SEO\u662f\u4e00\u79cd\u6280\u672f\uff0c\u8ba9\u7f51\u7ad9\u5728\u767e\u5ea6\uff0c\u8c37\u6b4c\uff0c\u96c5\u864e\u7b49\u641c\u7d22\u5f15\u64ce\u83b7\u5f97\u8f83\u597d\u7684\u6392\u540d\u4ece\u800c\u8d62\u5f97\u66f4\u591a\u6f5c\u5728\u5ba2\u6237\uff0c\u662fSEM(\u641c\u7d22\u5f15\u64ce\u8425\u9500\uff09\u7684\u4e00\u79cd\u65b9\u5f0f\u3002\u4f46\u4e24\u8005\u5e76\u4e0d\u5b58\u5728\u54ea\u4e2a\u65b9\u9762\u7684\u4ece\u5c5e\u5173\u7cfb\u3002<\/p>\n SEO\u53d1\u5c55<\/span><\/p>\n \u53d1\u5c55\u65f6\u95f4\u4e0a\uff0c\u56fd\u5185SEO\u53d1\u5c55\u843d\u540e\u53bb\u56fd\u5916SEO\u53d1\u5c55\u3002\u6280\u672f\u6c34\u5e73\u4e0a\uff0c\u968f\u7740\u56fd\u5185SEO\u884c\u4e1a\u7684\u5feb\u901f\u53d1\u5c55\uff0c\u56fd\u5185\u5916\u7684\u5dee\u8ddd\u5728\u9010\u6b65\u7f29\u5c0f\u3002\u8bde\u751f\u51fa\u4e86\u50cf\u70b9\u77f3\u4e92\u52a8\u8fd9\u6837\u7684\u4e13\u4e1aSEO\u7814\u7a76\u56e2\u961f\u3002<\/p>\n \u5bf9\u4e8e\u4e13\u95e8\u4ece\u4e8bSEO\u7684\u4eba\u5458\u88abGoogle\u79f0\u4e4b\u4e3a\u201cSearch Engine Optimizers\u201d\uff0c\u7b80\u79f0SEOs\u3002\u7531\u4e8eGoogle\u662f\u76ee\u524d\u5168\u7403\u6700\u5927\u641c\u7d22\u5f15\u64ce\u63d0\u4f9b\u5546\uff0c\u6240\u4ee5Google\u4e5f\u6210\u4e3a\u4e86\u5168\u4e16\u754cSEOs\u7684\u4e3b\u8981\u7814\u7a76\u5bf9\u8c61\u3002\u56fd\u5185\u7684SEOr\u53ef\u4ee5\u901a\u8fc7\u8c37\u6b4c\u4e2d\u6587\u7f51\u7ad9\u7ba1\u7406\u5458\u535a\u5ba2\u53ca\u65f6\u4e86\u89e3\u8c37\u6b4c\u5b98\u65b9\u7684\u4fe1\u606f\u3002yahoo\u5728\u4e16\u754c\u4e0a\u7684\u5f71\u54cd\u4e5f\u4e0d\u5bb9\u5c0f\u89c6\u3002\u5f53\u7136\uff0c\u56fd\u5185SEOr\u7814\u7a76\u6700\u591a\u7684\u8fd8\u662f\u767e\u5ea6\u3002<\/p>\n SEO\u4e0e\u7f51\u7edc\u8425\u9500\u7684\u7ed3\u5408\uff0c\u624d\u80fd\u8fbe\u5230\u6700\u4f73\u7684\u7f51\u7ad9\u4f18\u5316\u548c\u7f51\u7ad9\u63a8\u5e7f\u6548\u679c\u3002\u7f51\u7edc\u8425\u9500\u80fd\u591f\u4f7f\u7f51\u7ad9\u83b7\u5229\uff0cSEO\u4e5f\u80fd\u591f\u4f7f\u7f51\u7ad9\u83b7\u5f97\u8fc5\u901f\u7684\u6392\u540d\uff0c\u4ece\u800c\u83b7\u5f97\u66f4\u9ad8\u7684\u6d41\u91cf\uff0c\u8fdb\u800c\u4f7f\u7f51\u7ad9\u76c8\u5229\u3002SEO\u548c\u7f51\u7edc\u8425\u9500\u7684\u7ed3\u5408\uff0c\u624d\u80fd\u771f\u6b63\u4f53\u73b0Web2.0\u7684\u5f3a\u5927\u4e4b\u5904\u3002<\/p>\n \u53d1\u5c55\u8d8b\u52bf<\/span><\/p>\n 1\u3001SEO\u5206\u7c7b\u5316 SEO\u4e13\u4e1a\u672f\u8bed<\/span><\/p>\n Anchor Text \u94fe\u63a5\u6e90\u5934\u6587\u5b57 Backlinks (Inbound Links) \u5bfc\u5165\u94fe\u63a5 Bad Neighborhood \u574f\u90bb\u5c45 Black-Hat-SEO \u9ed1\u5e3d\u4f18\u5316\u624b\u6bb5 Backlink\u3001Backward Link Bot:\uff08Robot\u7684\u7b80\u5199\uff09 Cache \u9875\u5b58 Cloaking \u969c\u773c\u6cd5 CPC \u7ade\u4ef7\u5e7f\u544a Conversion \u8f6c\u5316\u7387 Crawl \u722c\u884c CSS \u7f51\u9875\u6837\u5f0f\u8868 Competing on Google Description Tag\u53d9\u8ff0\u6807\u7b7e Doorway Pages \u95e8\u9875 DMOZ \u5f00\u653e\u6027\u76ee\u5f55\uff08\u63a8\u8350\u53bb\u7533\u8bf7\u6536\u5f55 \u6709\u70b9\u96be\u5ea6 \u4eba\u5de5\u5ba1\u67e5\u673a\u5236\uff01\uff09 Dynamic URL \u52a8\u6001\u7f51\u5740 dance(Google Dance) Entry Page \u5165\u53e3\u9875 Exit Page\u51fa\u53e3\u9875 Florida Update \u4f5b\u7f57\u91cc\u8fbe\u66f4\u65b0 Freshbot \u548c Deepbot \u5237\u65b0\u63a2\u6d4b\u5668\u548c\u6df1\u5ea6\u63a2\u6d4b\u5668 Google API \u8c37\u6b4c\u5e94\u7528\u754c\u9762 GoogleBox Google sitelinks Hidden Text \u9690\u85cf\u6587\u5b57 Index \u7d22\u5f15 Internal Links \u5185\u90e8\u94fe\u63a5 Inbound Links \u5bfc\u5165\u94fe\u63a5 Jump Pages \u8df3\u9875 Keywords \u5173\u952e\u5b57\u8bcd Keyword Density \u5173\u952e\u5b57\u8bcd\u5bc6\u5ea6 Keyword Stacking \u5173\u952e\u8bcd\u53e0\u52a0 Keyword Stuffing \u5173\u952e\u8bcd\u5806\u79ef Keyword Tag \u5173\u952e\u8bcd\u6807\u7b7e Landing Page \u7740\u9646\u9875 Links \u94fe\u63a5 Link Farm \u94fe\u63a5\u517b\u6b96\u573a Link Popularity \u94fe\u63a5\u5e7f\u6cdb\u5ea6 Natural Search \u81ea\u7136\u641c\u7d22 ODP \u5f00\u653e\u76ee\u5f55 Outbound Links \u5bfc\u51fa\u94fe\u63a5 PageRank \u7f51\u9875\u7b49\u7ea7 PageView\u53d7\u8bbf\u9875\u9762\u91cf PPC \u7ade\u4ef7\u5e7f\u544a Page Jacking\u7f51\u9875\u52ab\u6301 PODCAST \u6587\u4ef6\u5e7f\u64ad\u673a\u5236 Reciprocal Linking \u4e92\u6362\u94fe\u63a5 Referrer \u6765\u8def Robot \u63a2\u6d4b\u5668 Sandbox\u6c99\u76d2 SEM \u641c\u7d22\u5f15\u64ce\u8425\u9500 SEO \u641c\u7d22\u5f15\u64ce\u4f18\u5316 SERP \u641c\u7d22\u7ed3\u679c\u9875\u9762 Sitemap \u7ad9\u70b9\u5730\u56fe Social Bookmarking\u793e\u4ea4\u4e66\u7b7e Spam \u6ee5\u7528 Static Page \u9759\u6001\u7f51\u9875 SMO<\/span> Title Tag\u6807\u9898\u6807\u7b7e Unique Visitor \u72ec\u4e00\u8bbf\u5ba2 Validation\u6548\u9a8c W3C \u4e07\u7ef4\u7f51\u8054\u76df \u4f2a\u9759\u6001 XML Sitemap XML\u7ad9\u70b9\u56fe Y!\u96c5\u864e \u4e2d\u6587\u5206\u8bcd \u4ec0\u4e48\u662fSEO\uff1fSEO\u662f\u4ec0\u4e48\uff1f SEO\u82f1\u6587\u5168\u79f0\uff1aSearch Engine Optimization\u4e2d\u6587\u540d\u79f0\u7ffb\u8bd1 … \u7ee7\u7eed\u9605\u8bfbSEO\u57fa\u7840\u77e5\u8bc6<\/span>
\u4e2d\u6587\u540d\u79f0\u7ffb\u8bd1\uff1a\u641c\u7d22\u5f15\u64ce\u4f18\u5316<\/p>\n
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2\u3001SEO\u7efc\u5408\u5316
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3\u3001SEO\u6574\u5408\u5316
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\u94fe\u63a5\u6e90\u5934\u6587\u5b57\u662f\u4e00\u5f20\u7f51\u9875\u4e2d\u88ab\u5212\u7ebf\u5f3a\u8c03\u51fa\u7684\u4e00\u6bb5\u6587\u5b57\uff0c\u7528\u6765\u6307\u660e\u8fde\u5411\u522b\u7684\u7f51\u9875\u7684\u8bf4\u660e\u3002\u70b9\u51fb\u8fd9\u6bb5\u6587\u5b57\uff0c\u6d4f\u89c8\u5668\u5c31\u8c03\u51fa\u8fd9\u6bb5\u6587\u5b57\u540e\u7684\u76ee\u6807\uff0c\u5c31\u662f\u53e6\u5916\u4e00\u5f20\u7f51\u9875\u3002\u94fe\u63a5\u6e90\u5934\u6587\u5b57\u7684\u5199\u4f5c\u9700\u8981\u548c\u6307\u5411\u9875\u7684\u5185\u5bb9\u76f8\u5173\uff0c\u4e3a\u8bbf\u95ee\u8005\u8a00\u7b80\u610f\u8d45\u5730\u5f15\u89c1\u6307\u5411\u9875\u3002\u94fe\u63a5\u6e90\u5934\u6587\u5b57\u7684\u7f16\u5199\u5bf9\u7f51\u7ad9PR\u503c\u7684\u63d0\u9ad8\u5177\u6709\u91cd\u8981\u4f5c\u7528\u3002<\/p>\n
\u5bfc\u5165\u94fe\u63a5\u662f\u7531\u522b\u7684\u7f51\u7ad9\u6307\u5411\u4f60\u7684\u7f51\u7ad9\u7684\u4e00\u4e2a\u94fe\u63a5\uff0c\u548c\u5bfc\u51fa\u94fe\u63a5(outbound links)\u76f8\u53cd\u3002\u5bfc\u5165\u94fe\u63a5\u7684\u591a\u5c11\u662f\u641c\u7d22\u5f15\u64ce\uff0c\u5c24\u5176\u662fGoogle\u6765\u8861\u91cf\u4e00\u4e2a\u7f51\u7ad9\u662f\u5426\u53d7\u6b22\u8fce\u7684\u82e5\u5e72\u56e0\u7d20\u4e2d\u91cd\u8981\u7684\u4e00\u4e2a\u3002 \u8ffd\u6c42\u5bfc\u5165\u94fe\u63a5\uff0c\u9700\u8981\u6ce8\u610f\u94fe\u63a5\u65b9\u4e0e\u4f60\u7684\u7f51\u7ad9\u7684\u76f8\u5173\u6027\u3002<\/p>\n
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\u5168\u79f0\u4e3aCascading Style Sheets\u3002 \u7f51\u9875\u6837\u5f0f\u8868\u7528\u5f62\u8c61\u7684\u8bdd\u6765\u63cf\u8ff0\u5c31\u662f\u5c06\u7f51\u9875\u7684\u89c4\u8303\u201c\u4e00\u6c14\u5475\u6210\u201d\u3002Cascading\u5728\u82f1\u6587\u8ba1\u7b97\u673a\u8bed\u8a00\u4e2d\u662f\u6307\u5bf9\u547d\u4ee4\u7684\u4e00\u73af\u6263\u4e00\u73af\u7684\u7edf\u4e00\u8bbe\u5b9a\u3002\u901a\u8fc7CSS\uff0c\u7f51\u9875\u53ef\u4ee5\u9075\u5faa\u7edf\u4e00\u7684\u6587\u5b57\u683c\u5f0f\uff0c\u4f7f\u5f97\u5404\u4e2a\u7f51\u9875\u505a\u5230\u5b8c\u6574\u4e00\u81f4\uff0c\u7279\u522b\u5bf9\u5927\u578b\u7f51\u7ad9\u7684\u591a\u4eba\u7f16\u8f91\u975e\u5e38\u6709\u7528\u3002 \u5728\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u4e2d\uff0c\u53ef\u4ee5\u901a\u8fc7CSS\u5c06\u96be\u770b\u3001\u5197\u957f\u7684JavaScript\u7b49\u7f6e\u4e8e\u7f51\u9875\u4e4b\u5916\u800c\u4ee5\u94fe\u63a5\u65b9\u5f0f\u5f15\u5165\u4f7f\u7528\uff0c\u8fd8\u53ef\u4ee5\u5c06\u7f51\u9875\u5f00\u5934\u7684\u4e00\u4e9b\u4e0d\u91cd\u8981\u7684\u7f16\u7801\u79fb\u5230\u7f51\u9875\u672b\u5c3e\uff0c\u4ee5\u4fbf\u641c\u7d22\u5f15\u64ce\u5feb\u901f\u9605\u8bfb\u4e2d\u5fc3\u5185\u5bb9\u3002<\/p>\n
\u76ee\u6807\u5173\u952e\u8bcd\u5728Google\u4e0a\u7684\u7ade\u4e89\u8005\u6570\u91cf\uff0c\u7279\u6307\u8be5\u5173\u952e\u8bcd\u5728Google\u4e0a\u641c\u7d22\u51fa\u7684\u7f51\u9875\u6570\u91cf\u3002<\/p>\n
\u53d9\u8ff0\u6807\u7b7e\u662f\u5b58\u5728\u4e8e\u7f51\u9875\u7684HTML\u7f16\u7801\u4e4b\u5185\uff0c\u53ea\u6709\u641c\u7d22\u5f15\u64ce\u624d\u4f1a\u53bb\u9605\u8bfb\u3002\u8fd9\u4e2a\u6807\u7b7e\u7684\u4f7f\u7528\u662f\u4e3a\u4e86\u5f25\u8865\u6807\u9898\u6807\u7b7e(title tag)\u7684\u4e0d\u8db3\uff0c\u901a\u8fc7\u8f83\u957f\u7684\u4e00\u6bb5\u53d9\u8ff0\uff0c\u628a\u7f51\u9875\u7684\u5927\u610f\u8ba9\u641c\u7d22\u5f15\u64ce\u4e86\u89e3\u3002\u56e0\u6b64\uff0c\u8fd9\u4e2a\u6807\u7b7e\u7684\u91cd\u8981\u6027\u4ec5\u6b21\u4e8e\u6807\u9898\u6807\u7b7e\u3002\u5728\u64b0\u5199\u8fd9\u6bb5\u53d9\u8ff0\u7684\u65f6\u5019\uff0c\u5982\u4f55\u5728\u5176\u4e2d\u9002\u5f53\u5730\u878d\u5165\u5173\u952e\u8bcd\u662f\u4e2a\u91cd\u8981\u7684\u5199\u4f5c\u6280\u672f\u3002 <\/p>\n
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\u5b83\u53c8\u53ebOpen Directory (\u5f00\u653e\u76ee\u5f55), \u662f\u6700\u91cd\u8981\u7684\u540d\u5f55\u5bfc\u822a\u7ad9\u3002\u8fd9\u4e2a\u7f51\u7ad9\u5c5e\u4e8e\u4e92\u8054\u7f51\u6700\u65e9\u7684\u516c\u53f8Netscape (\u7f51\u666f\u516c\u53f8), \u5386\u53f2\u60a0\u4e45\uff0c\u6765\u81ea\u5168\u7403\u7684\u5fd7\u613f\u8005\u6765\u4f5c\u4e3a\u7f16\u8f91\u6765\u7ef4\u62a4\u3001\u7ba1\u7406\u8fd9\u4e2a\u7f51\u7ad9\u3002\u7531\u4e8e\u641c\u7d22\u5f15\u64ce\u5c06\u8fd9\u4e2a\u7f51\u7ad9\u89c6\u4e3a\u6700\u6709\u4fe1\u7528\u7684\u76ee\u5f55\u7ad9\uff0c\u56e0\u6b64\u80fd\u5c06\u7f51\u7ad9\u767b\u5f55\u5728\u8fd9\u4e2a\u540d\u5f55\u7ad9\u7684\u9002\u5f53\u5206\u7c7b\u4e2d\uff0c\u975e\u5e38\u7b26\u5408\u641c\u7d22\u5f15\u64ce\u6700\u770b\u4e2d\u7684\u76f8\u5173\u6027\u539f\u5219\u3002<\/p>\n
\u52a8\u6001\u7f51\u5740\u662f\u4ee5ASP, PHP, Perl\u6216\u8005JSP\u7b49\u7f16\u7a0b\u8bed\u8a00\u6765\u5236\u4f5c\u7684\u7f51\u9875\u51fa\u73b0\u7684\u5730\u5740\u3002\u8fd9\u7c7b\u7f51\u9875\u5f80\u5f80\u4f7f\u7528\u6570\u636e\u5e93\u6765\u4f9d\u7167\u8bbf\u95ee\u8005\u7684\u9700\u8981\u63d0\u4f9b\u4e2a\u6027\u5316\u7684\u7f51\u9875\u6216\u8005\u8fdb\u884c\u9002\u5e94\u6027\u7684\u6539\u7f16\u3002\u7531\u4e8e\u7f51\u9875\u7684\u751f\u6210\u662f\u91c7\u7528\u6570\u636e\u5e93\u7684\u5185\u5bb9\uff0c\u56e0\u6b64\u7f51\u9875\u7684\u6c38\u6052\u6027\u4e0d\u5b58\u5728\u3002\u8fd9\u6837\u9020\u6210\u4e86\u641c\u7d22\u5f15\u64ce\u7684\u9605\u8bfb\u56f0\u96be\uff0c\u5373\u641c\u7d22\u5f15\u64ce\u6293\u4e0d\u4f4f\u4e00\u4e2a\u6c38\u4e45\u7684\u4e3b\u9898\uff0c\u56e0\u6b64\u4e0d\u80fd\u8f93\u5165\u5230\u641c\u7d22\u5f15\u64ce\u4e2d\u7684\u7f13\u51b2(cache)\u5185\u3002\u540c\u65f6\uff0c\u7531\u4e8e\u7f16\u7a0b\u4e2d\u4f7f\u7528\u5faa\u73af\u8bed\u53e5\uff0c\u641c\u7d22\u5f15\u64ce\u5728\u8bbf\u95ee\u4e2d\u4f1a\u9677\u5165\u6b7b\u5faa\u73af\uff0c\u800c\u4e14\u4f7f\u641c\u7d22\u5f15\u64ce\u4e0d\u77e5\u9053\u7a76\u7adf\u6709\u591a\u5c11\u7f51\u9875\u9700\u8981\u9605\u8bfb\u3002\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u91cd\u8981\u65b9\u9762\u5c31\u662f\u5c06\u52a8\u6001\u7f51\u9875\u9759\u6001\u5316\uff0c\u4ee5\u4fbf\u641c\u7d22\u5f15\u64ce\u6536\u5f55\u76f8\u5173\u7f51\u9875\u3002<\/p>\n
Google dance\u662f\u6307Google\u641c\u7d22\u5f15\u64ce\u6570\u636e\u5e93\u6bcf\u6708\u4e00\u6b21\u7684\u5927\u89c4\u6a21\u5347\u7ea7\u3002\u5728\u5347\u7ea7\u671f\u95f4\uff0c\u65b0\u7684\u7f51\u9875\u88ab\u52a0\u5165\uff0c\u65e0\u6548\u7f51\u9875\u88ab\u5220\u9664\uff0c\u5bf9\u6536\u5f55\u7f51\u7ad9\u8fdb\u884c\u5168\u9762\u6df1\u5ea6\u68c0\u7d22\uff0c\u4e5f\u53ef\u80fd\u5728\u8fd9\u671f\u95f4\u8c03\u6574\u7b97\u6cd5\u3002Goolge\u641c\u7d22\u7ed3\u679c\u663e\u793a\u51fa\u5267\u70c8\u7684\u6392\u540d\u6ce2\u52a8\uff0c\u540c\u65f6\u88ab\u7d22\u5f15\u7f51\u7ad9\u7684\u5916\u90e8\u94fe\u63a5\u4e5f\u83b7\u5f97\u66f4\u65b0\u3002\u6bcf\u4e2a\u5b63\u5ea6\u66f4\u65b0\u4e00\u6b21\u7684\u7f51\u9875\u7ea7\u522b\uff08Page Rank\uff09\u4e5f\u53d1\u751f\u5728Google dance\u671f\u95f4\u3002Dance\u4e00\u822c\u6301\u7eed\u51e0\u5929\u65f6\u95f4\uff0cDance\u7ed3\u675f\u540e\uff0cGoogle\u641c\u7d22\u7ed3\u679c\u548c\u7f51\u7ad9\u5916\u90e8\u94fe\u63a5\u6570\u91cf\u8d8b\u4e8e\u7a33\u5b9a\uff0c\u76f4\u81f3\u4e0b\u4e00\u4e2a\u5468\u671f\u7684Google dance\u5230\u6765\u3002
Google Dance \u662fGoogle\u5b9a\u671f\u66f4\u65b0\u5b83\u7684\u7d22\u5f15\u7684\u6d3b\u52a8\uff0c\u7ed9\u4eba\u611f\u89c9\u5c31\u50cf\u662f\u8df3\u821e\u4e00\u6837\u3002\u5728\u8fd9\u4e2aDance\u7684\u8fc7\u7a0b\u4e2d\uff0cGoogle\u6240\u50a8\u5b58\u7684\u7d22\u5f15\u90fd\u88ab\u91cd\u65b0\u66f4\u65b0\uff0c\u7f51\u7ad9\u7684\u6392\u540d\u4f1a\u53d1\u751f\u5267\u70c8\u53d8\u5316\uff0c\u6709\u7684\u7f51\u7ad9\u5728Google\u4e0a\u7684\u6392\u540d\u4e00\u591c\u4e4b\u95f4\u6d88\u5931\uff0c\u6709\u7684\u7f51\u7ad9\u5219\u540d\u5217\u9996\u4f4d\u3002Google Dance\u901a\u5e38\u5728\u6708\u672b\u7684\u90a3\u5468\u5f00\u59cb\uff0c\u65b0\u7ed3\u679c\u5728\u6708\u521d\u51e0\u5929\u53ef\u4ee5\u770b\u5230\uff0c\u5927\u6982\u662f\u6bcf36\u5929\u4e00\u6b21\u6216\u8005\u4e00\u5e7410\u6b21\u3002<\/p>\n
\u5165\u53e3\u9875\u5c31\u662f\u8bbf\u5ba2\u8fdb\u5165\u4f60\u7f51\u7ad9\u7684\u90a3\u4e00\u9875\u3002\u7f51\u7ad9\u7684\u4efb\u4f55\u4e00\u9875\u90fd\u6709\u53ef\u80fd\u662f\u5165\u53e3\u9875\u3002 \u5165\u53e3\u9875\u8d8a\u591a\uff0c\u8bbf\u5ba2\u7684\u6765\u6e90\u8d8a\u5e7f\u3002\u5165\u53e3\u9875\u7684\u6570\u91cf\u591a\u5c11\uff0c\u4e5f\u53ef\u4ee5\u7528\u6765\u8861\u91cf\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u6548\u679c\u3002\u641c\u7d22\u5f15\u64ce\u53ef\u80fd\u8ba4\u4e3a\u4f60\u7684\u4efb\u4f55\u4e00\u5f20\u7f51\u9875\u4e0e\u641c\u7d22\u8005\u7684\u9700\u6c42\u76f8\u7b26\uff0c\u800c\u628a\u6b64\u9875\u7684\u94fe\u63a5\u63d0\u4f9b\u7ed9\u641c\u7d22\u8005\u3002<\/p>\n
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2003\u5e7411\u6708\u4e0a\u65ecGoogle\u5f00\u59cb\u7684\u5bf9\u6392\u540d\u7b97\u6cd5\u7684\u5267\u70c8\u66f4\u65b0\u3002\u8fd9\u4e2a\u66f4\u65b0\uff0c\u72b9\u5982\u98d3\u98ce\uff0c\u5e2d\u5377\u4e86\u8bb8\u591a\u7f51\u7ad9\u539f\u5148\u7684\u6392\u540d\uff0c\u4f7f\u5f88\u591a\u7f51\u7ad9\u5728\u5373\u5c06\u5230\u6765\u7684\u5723\u8bde\u8282\u7684\u8d2d\u7269\u9ec4\u91d1\u5b63\u8282\u5931\u53bb\u5927\u91cf\u7684\u5ba2\u6e90\u3002 \u8fd9\u4e2a\u88ab\u79f0\u4e3aFlorida Update\u7684\u5927\u89c4\u6a21\u8c03\u6574\uff0c\u662fGoogle\u53cd\u51fb\u9ed1\u5e3dSEO\u5236\u4f5c\u5783\u573e\u7f51\u7ad9\u6765\u83b7\u53d6\u4e0d\u5408\u6cd5\u7684\u6392\u540d\u7684\u5386\u53f2\u6027\u6218\u5f79\u3002\u6301\u7eed\u82e5\u5e72\u6708\u7684\u8fd9\u4e2a\u66f4\u65b0\uff0c\u4f7f\u8bb8\u591aSEO\u4ece\u4e1a\u8005\u53cd\u601d\u5982\u4f55\u6b63\u786e\u5730\u4f7f\u7528\u6280\u672f\u6765\u51cf\u5c11\u8fd9\u79cd\u707e\u96be\u4f3c\u7684\u6253\u51fb\u3002<\/p>\n
Google\u4f7f\u7528\u4e24\u4e2a\u63a2\u6d4b\u5668\u6765\u6293\u53d6\u7f51\u7ad9\u4e0a\u7684\u5185\u5bb9\u3002\u6df1\u5ea6\u63a2\u6d4b\u5668\u6bcf\u6708\u4e00\u6b21\u5730\u51fa\u51fb\uff0c\u53d7\u8bbf\u5185\u5bb9\u5728Google\u7684\u4e3b\u8981\u7d22\u5f15\u4e4b\u4e2d\u3002\u5237\u65b0\u63a2\u6d4b\u5668\u662f\u6301\u7eed\u4e0d\u65ad\u5730\u53d1\u73b0\u65b0\u7684\u5185\u5bb9\uff0c\u4f8b\u5982\u65b0\u7684\u7f51\u7ad9\u3001\u8bba\u575b\u3001\u535a\u5ba2\u7b49\u3002 \u770b\u8d77\u6765\uff0cGoogle\u662f\u53d1\u73b0\u4e86\u4e00\u4e2a\u65b0\u7684\u7f51\u9875\uff0c\u4e4b\u540e\u9891\u7e41\u5730\u518d\u8bbf\u6765\u770b\u770b\u662f\u5426\u8fd8\u6709\u4ec0\u4e48\u65b0\u7684\u66f4\u65b0\u3002 \u5982\u679c\u6709\uff0c\u8fd9\u4e2a\u65b0\u7f51\u7ad9\u5c31\u88ab\u52a0\u5165\u5230\u5237\u65b0\u63a2\u6d4b\u5668\u7684\u540d\u5355\u4e2d\u8fdb\u884c\u8bbf\u95ee\u3002<\/p>\n
Google\u7684\u7f51\u7edc\u670d\u52a1API\u80fd\u8ba9\u7a0b\u5e8f\u5458\u901a\u8fc7\u81ea\u5df1\u7f16\u5236\u7684\u7a0b\u5e8f\u6765\u7d22\u8be2\u8d85\u8fc780\u4ebf\u7684\u7f51\u9875\u3002\u8fd9\u4e2a\u670d\u52a1\u662f\u5efa\u7acb\u5728\u6807\u51c6\u7684SOAP\u548cWSDL\u754c\u9762\u4e0a\uff0c\u56e0\u6b64\u80fd\u591f\u5728\u5f88\u5e7f\u6cdb\u7684\u6280\u672f\u8303\u56f4\u5185\u8fdb\u5165\u3002\u8fd9\u6837\uff0c\u6709\u4e0d\u5c11\u7684\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u8005\u5c31\u53ef\u4ee5\u5efa\u7acb\u4e00\u4e2a\u7a0b\u5e8f\u6765\u67e5\u8be2\u7f51\u7ad9\u5728Google\u641c\u7d22\u4e2d\u7684\u6392\u540d\u3002<\/p>\n
GoogleBox\u662f\u4ec0\u4e48\uff1f\u5c31\u662fgoogle\u5f00\u53d1\u7684\u90ae\u4ef6\u6536\u53d1\u5668 \uff08\u53c8\u540d\uff1agmailbox \uff09
\u8be6\u60c5\u8bf7\u89c1\uff1aGoogleBox\u662f\u4ec0\u4e48\uff1f\u5bf9SEO\u6709\u7528\u5417\uff01<\/p>\n
Google\u5b98\u65b9\u5bf9Google sitelinks\u7684\u89e3\u91ca
The links shown below some sites in our search results, called Sitelinks,are meant to help users navigate your site .Our systems analyze the link struture of your site to find shortcurs that will save users time and allow them to quickly find the information they\u2019re looking for\u3002\u3002\u3002
\u8be6\u60c5\u8bf7\u89c1\uff1a\u4ec0\u4e48\u662f Google sitelinks!<\/p>\n
\u9690\u853d\u6587\u5b57(hidden text)\u662f\u8bb8\u591a\u4eba\u559c\u6b22\u4f7f\u7528\u7684\u4f5c\u5f0a\u65b9\u5f0f\u3002 \u7531\u4e8e\u5e76\u4e0d\u60f3\u591a\u4f59\u7684\u7528\u6765\u5f15\u8bf1\u641c\u7d22\u5f15\u64ce\u9605\u8bfb\u7684\u6587\u5b57\u6765\u5f71\u54cd\u7f51\u9875\u7684\u9762\u76ee\u548c\u611f\u89c9\uff0c\u90a3\u4e48\u5c31\u5c06\u8fd9\u4e9b\u591a\u4f59\u7684\u6587\u5b57\u9690\u853d\u5728HTML\u9875\u7801\u4e4b\u4e2d\u53ea\u8ba9\u641c\u7d22\u5f15\u64ce\u770b\u89c1\u6216\u8005\u4f7f\u4e4b\u900f\u660e\u800c\u8ba9\u6d4f\u89c8\u8005\u770b\u4e0d\u89c1\u3002 \u641c\u7d22\u5f15\u64ce\u73b0\u5728\u5df2\u7ecf\u80fd\u591f\u4fa6\u5bdf\u51fa\u8fd9\u4f5c\u5f0a\u624b\u6cd5\u3002<\/p>\n
\u4f5c\u4e3a\u540d\u8bcd\uff0c\u4e5f\u662f\u52a8\u8bcd\u3002\u4f5c\u4e3a\u540d\u8bcd\uff0c\u662f\u6307\u641c\u7d22\u5f15\u64ce\u5b58\u50a8\u6709\u4ef7\u503c\u7684\u7f51\u7ad9\u4fe1\u606f\u7684\u6536\u5f55\u6570\u636e\u5e93\u3002\u4f5c\u4e3a\u52a8\u8bcd\uff0c\u662f\u6307\u641c\u7d22\u5f15\u64ce\u5c06\u7f51\u7ad9\u8bbf\u95ee\u540e\u83b7\u53d6\u6709\u4ef7\u503c\u7684\u4fe1\u606f\uff0c\u7ed9\u4ee5\u5b58\u50a8\uff0c\u4ee5\u4fbf\u63d0\u4f9b\u7ed9\u641c\u7d22\u8005\u3002 <\/p>\n
\u5185\u90e8\u94fe\u63a5\u5c06\u4e00\u4e2a\u7f51\u7ad9\u4e2d\u7684\u5404\u4e2a\u6587\u4ef6\u4e32\u8054\u8d77\u6765\u7ec4\u6210\u4e00\u4e2a\u7f51\u7ad9\u3002\u5e7f\u6cdb\u3001\u51c6\u786e\u5730\u4f7f\u7528\u94fe\u63a5\u6e90\u5934\u6587\u5b57\u6765\u4f18\u5316\u7f51\u7ad9\u7684\u5185\u90e8\u94fe\u63a5\uff0c\u5bf9\u4e00\u4e2a\u7f51\u7ad9\u987a\u5229\u83b7\u5f97\u6bd4\u8f83\u7406\u60f3\u7684PR\u503c\u6709\u91cd\u8981\u7684\u610f\u4e49\u3002\u597d\u7684\u5185\u90e8\u94fe\u63a5\u7ed3\u6784\u4e5f\u80fd\u8ba9\u6709\u8f83\u9ad8PR\u503c\u7684\u7f51\u9875\u628aPR\u503c\u4f20\u9012\u5230\u5176\u4ed6\u7f51\u9875\u3002<\/p>\n
\u5bfc\u5165\u94fe\u63a5\uff0c\u89c1Backlinks.<\/p>\n
\u8df3\u9875\uff0c\u89c1Doorway Pages.<\/p>\n
\u5173\u952e\u5b57\u8bcd\u662f\u4eba\u4eec\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u8f93\u5165\u7684\u6240\u5bfb\u627e\u7684\u4fe1\u606f\u7684\u6838\u5fc3\u4ee3\u8868\u8bcd\u6216\u8005\u8bcd\u7ec4\u3002\u7f51\u7ad9\u4f18\u5316\u8981\u5728\u7f51\u9875\u4e2d\u4f7f\u7528\u4eba\u4eec\u4f1a\u7ecf\u5e38\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u8f93\u5165\u7684\u5173\u952e\u5b57\u8bcd\uff0c\u624d\u80fd\u6709\u673a\u4f1a\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u88ab\u4eba\u4eec\u53d1\u73b0\u3002\u5173\u952e\u5b57\u8bcd\u7814\u7a76\u662f\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u6700\u91cd\u8981\u7684\u4e00\u6b65\u3002\u79d1\u5b66\u9009\u62e9\u5173\u952e\u5b57\u8bcd\uff0c\u4e0d\u4ec5\u80fd\u4f7f\u7f51\u9875\u83b7\u5f97\u8f83\u9ad8\u7684\u6392\u540d\u673a\u7387\uff0c\u800c\u4e14\u80fd\u5728Google\u7684\u7b97\u6cd5\u4e0d\u65ad\u66f4\u65b0\u4e2d\u4fdd\u6301\u6392\u540d\u3002<\/p>\n
\u5173\u952e\u5b57\u8bcd\u5bc6\u5ea6\u662f\u6307\u4e00\u5f20\u7f51\u9875\u7684\u6240\u6709\u6587\u5b57\u4e2d\u5173\u952e\u5b57\u8bcd\u51fa\u73b0\u7684\u6b21\u6570\u7684\u767e\u5206\u6bd4\u3002\u5b83\u662f\u82e5\u5e72\u5e74\u524d\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u4e2d\u975e\u5e38\u6ce8\u91cd\u7684\u4e00\u4e2a\u7b56\u7565\u3002\u5173\u952e\u5b57\u8bcd\u5bc6\u5ea6\u9700\u8981\u638c\u63e1\u5f97\u6070\u5230\u597d\u5904\uff0c\u4e00\u822c\u662f\u572815-25%\u4e4b\u95f4\u3002\u8fc7\u5c11\u7684\u5bc6\u5ea6\u4e0d\u8db3\u4ee5\u8bf4\u660e\u4e00\u5f20\u7f51\u9875\u8bf4\u660e\u7684\u4fe1\u606f\u7684\u4e3b\u9898\uff0c\u8fc7\u591a\u7684\u5bc6\u5ea6\u4f1a\u88ab\u641c\u7d22\u5f15\u64ce\u4ee5\u4e3a\u662f\u6076\u610f\u64cd\u4f5c\u3002\u56e0\u4e3a\u5bb9\u6613\u64cd\u4f5c\uff0c\u73b0\u5728\u8fd9\u4e2a\u505a\u6cd5\u5df2\u7ecf\u4e0d\u5177\u6709\u5f53\u521d\u7684\u91cd\u8981\u6027\u3002<\/p>\n
\u5173\u952e\u8bcd\u53e0\u52a0\u662f\u6307\u5728\u7f51\u9875\u4e2d\u8fc7\u5206\u91cd\u590d\u5173\u952e\u8bcd\u3002\u6700\u57fa\u672c\u7684\u53e0\u52a0\u65b9\u5f0f\u662f\u5728\u7f51\u9875\u4e2d\u8bbf\u5ba2\u770b\u4e0d\u89c1\u7684HTML\u6587\u4ef6\u4e2d\u7684\u4e00\u4e9b\u5730\u65b9\uff0c\u5982\u6807\u9898\u7b7e\u3001\u63cf\u8ff0\u6807\u7b7e\u3001\u56fe\u7247\u7684\u66ff\u4ee3\u6587\u5b57\u4e2d\uff0c\u7b49\u7b49\u3002<\/p>\n
\u5173\u952e\u8bcd\u5806\u79ef(keyword stuffing)\u548c\u5173\u952e\u8bcd\u53e0\u52a0\u5e38\u5e38\u662f\u6307\u7684\u662f\u540c\u6837\u7684\u60c5\u51b5\u3002 \u4e00\u4e9b\u641c\u7d22\u8425\u9500\u7684\u4eba\u58eb\u5c06\u4e24\u8005\u5206\u5f00\u3002\u5173\u952e\u8bcd\u53e0\u52a0\u4e00\u822c\u6307\u5199\u4e9b\u5783\u573e\u53e5\u5b50\u3002\u5173\u952e\u8bcd\u5806\u79ef\u4e00\u822c\u6307\u5c06\u8fd9\u4e9b\u5783\u573e\u53e5\u5b50\u653e\u5728\u56fe\u7247\u4e4b\u4e2d\uff0c\u6bd4\u5982\u4f7f\u7528
\u5173\u952e\u8bcd\u6807\u7b7e\u662f\u7f51\u9875\u7684HTML\u7528\u6765\u544a\u8bc9\u641c\u7d22\u5f15\u64ce\u7f51\u9875\u5185\u5bb9\u7684\u4e00\u4e2a\u6807\u7b7e\u3002\u65e9\u671f\u641c\u7d22\u5f15\u64ce\u5e0c\u671b\u901a\u8fc7\u8fd9\u4e2a\u6807\u7b7e\u80fd\u5f88\u5feb\u4e86\u89e3\u7f51\u9875\u7684\u4e3b\u4f53\u5185\u5bb9\u3002\u4f46\u662f\u7531\u4e8e\u641c\u7d22\u4f18\u5316\u8005\u6ee5\u7528\u8fd9\u4e2a\u6807\u7b7e\uff0c\u5806\u79ef\u5f80\u5f80\u548c\u7f51\u9875\u5185\u5bb9\u4e0d\u76f8\u5e72\u7684\u8bcd\u8bed\uff0c\u73b0\u5728\u5df2\u7ecf\u57fa\u672c\u4e0a\u4e0d\u88ab\u641c\u7d22\u5f15\u64ce\u6240\u4f7f\u7528\u3002<\/p>\n
\u4e00\u4e2a\u8bbf\u95ee\u8005\u987a\u7740\u94fe\u63a5\u5230\u8fbe\u4e00\u4e2a\u7f51\u7ad9\u7684\u90a3\u4e00\u9875\u3002\u8fd9\u4e00\u9875\u53ef\u4ee5\u662f\u9996\u9875\uff0c\u4e5f\u53ef\u4ee5\u4f7f\u5e7f\u544a\u5bf9\u5e94\u9875\u3002\u4ece\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u89c2\u70b9\u770b\uff0c\u7f51\u7ad9\u7684\u6240\u6709\u9875\u9762\u90fd\u662f\u53ef\u80fd\u7684\u7740\u9646\u9875\u3002\u7f51\u7ad9\u7684\u7740\u9646\u9875\u8d8a\u591a\uff0c\u8868\u660e\u7f51\u7ad9\u7684\u53ef\u83b7\u5f97\u7684\u6d41\u91cf\u8d44\u6e90\u8d8a\u4e30\u5bcc\u3002 <\/p>\n
\u94fe\u63a5\u662f\u5c06\u7f51\u7ad9\u5185\u90e8\u5185\u5bb9\u4e32\u8054\u8d77\u6765\u548c\u4e0e\u5916\u9762\u7f51\u7ad9\u6302\u94a9\u7684\u65b9\u5f0f\u4e4b\u4e00\u3002\u94fe\u63a5\u662f\u901a\u8fc7\u8d85\u6587\u5b57\u6765\u5b9e\u73b0\u7684\u3002\u8d85\u6587\u5b57(hypertext)\u8fd9\u4e2a\u8bcd\u662f\u7531\u6cf0\u5fb7.\u5948\u5c14\u900a(Ted Nelson)\u5728\u4e0a\u4e16\u7eaa\u516d\u5341\u5e74\u4ee3\u8bbe\u8ba1\u7b2c\u4e00\u4e2a\u4f7f\u7528hypertext\u7684\u5de5\u7a0bXanadu\u65f6\u5019\u94f8\u9020\u7684\u3002\u5948\u5c14\u900a\u53d7\u52301945\u5e74\u7531\u51e1\u4e3d\u5a03.\u5e03\u4ec0(Vanneva Bush)\u5199\u8fc7\u7684\u4e00\u7bc7\u9898\u76ee\u53eb\u300a\u6211\u4eec\u53ef\u4ee5\u8bd5\u60f3\u300b(As We May Think)\u7684\u8bba\u6587\u7684\u542f\u53d1\u3002\u5e03\u4ec0\u5728\u6587\u7ae0\u4e2d\u8bbe\u60f3\u6709\u79cd\u673a\u5668\u80fd\u5c06\u9760\u9605\u8bfb\u8bb8\u591a\u6587\u4ef6\u4e2d\u7531\u8bcd\u6216\u8005\u8bcd\u7ec4\uff0c\u5e76\u6839\u636e\u8bcd\u4e49\u548c\u6765\u8868\u8fbe\u7684\u6982\u5ff5\uff0c\u901a\u8fc7\u4e00\u79cd\u975e\u7ebf\u6027\u7684\u9014\u5f84\u5c06\u4f17\u591a\u7684\u6587\u4ef6\u9996\u5c3e\u76f8\u63a5\u3002\u94fe\u63a5\u7684\u597d\u574f\u4e0e\u5426\u76f4\u63a5\u5173\u7cfb\u5230\u7f51\u7ad9\u7684\u53ef\u7528\u6027\u548c\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u7684\u4ef7\u503c\u3002\u94fe\u63a5\u5206\u5185\u90e8\u94fe\u63a5\u548c\u5916\u90e8\u94fe\u63a5\u4e24\u79cd\u3002<\/p>\n
\u201c\u94fe\u63a5\u517b\u6b96\u573a\u201d\u662f\u6307\u4e00\u4e2a\u5168\u65e0\u6709\u4ef7\u503c\u4fe1\u606f\u7684\u7f51\u9875\uff0c\u8fd9\u4e2a\u7f51\u9875\u7ad9\u9664\u4e86\u4eba\u4e3a\u7f57\u5217\u7684\u4e00\u4e2a\u4e2a\u6307\u5411\u5176\u4ed6\u7f51\u7ad9\u7684\u94fe\u63a5\u5916\uff0c\u6ca1\u6709\u5176\u4ed6\u5185\u5bb9\u6216\u8005\u6781\u5c11\u7684\u5185\u5bb9\u3002\u201c\u94fe\u63a5\u517b\u6b96\u573a\u201d\u7684\u4efb\u52a1\u5c31\u662f\u4ea4\u6362\u94fe\u63a5\uff0c\u5bc4\u5e0c\u671b\u901a\u8fc7\u94fe\u63a5\u4e92\u76f8\u4f20\u9012PageRank\u6765\u63d0\u5347\u8fd9\u4e2a\u7f51\u9875\u7684PR\u503c\u3002\u8fd9\u4e2a\u7f51\u9875\uff0c\u6216\u8005\u6570\u4e2a\u7f51\u9875\u7684\u5185\u5bb9\u4e0d\u4e00\u5b9a\u548c\u4f60\u7684\u7f51\u7ad9\u5185\u5bb9\u76f8\u5173\uff0c\u751a\u81f3\u6ca1\u6709\u4e00\u70b9\u76f8\u5173\u3002\u540c\u6837\uff0c\u5185\u5bb9\u4e5f\u4e0d\u4e00\u5b9a\u548c\u5b83\u94fe\u63a5\u7684\u5176\u4ed6\u7f51\u7ad9\u7684\u5185\u5bb9\u76f8\u5173\uff0c\u751a\u81f3\u6ca1\u6709\u4e00\u70b9\u76f8\u5173\u3002\u8fd9\u6837\u7684\u7eaf\u7cb9\u7528\u4e8e\u4ea4\u6362\u94fe\u63a5\uff0c\u6dfb\u52a0\u94fe\u63a5\u6570\u91cf\u7684\u7f51\u9875\u5c31\u6210\u4e86\u4e00\u4e2a\u201c\u94fe\u63a5\u517b\u6b96\u573a\u201d\u3002\u4e0e\u201c\u94fe\u63a5\u517b\u6b96\u573a\u201d\u76f8\u8fde\u7684\u7f51\u7ad9\u6709\u88ab\u641c\u7d22\u5f15\u64ce\u62d2\u7edd\u6536\u5f55\u7684\u5371\u9669\u3002<\/p>\n
\u4e5f\u6709\u4eba\u79f0\u547c\u4e3a\u201c\u94fe\u63a5\u6d41\u884c\u5ea6\u201d\u3002\u8fd9\u4e2a\u662f\u5f71\u54cd\u641c\u7d22\u5f15\u64ce\uff0c\u5c24\u5176\u662fGoogle\u51b3\u5b9a\u4e00\u4e2a\u7f51\u7ad9\u6392\u540d\u7684\u6807\u51c6\u4e4b\u4e00\u3002\u641c\u7d22\u5f15\u64ce\u68c0\u67e5\u4e00\u4e2a\u7f51\u7ad9\u6709\u591a\u5c11\u4eba\u613f\u610f\u94fe\u63a5\u4ed6\uff0c\u8fd9\u4e9b\u94fe\u63a5\u7684\u7f51\u7ad9\u7684\u8d28\u91cf\u662f\u5426\u4f18\u79c0\uff0c\u6765\u5224\u65ad\u8fd9\u4e2a\u7f51\u7ad9\u7684\u53ef\u4fe1\u5ea6\u548c\u6743\u5a01\u6027\u3002<\/p>\n
\u81ea\u7136\u641c\u7d22\u662f\u641c\u7d22\u5f15\u64ce\u4e1a\u8005\u4e3a\u4e86\u533a\u5206\u4e8ePPC(\u641c\u7d22\u7ade\u4ef7\u6392\u540d\u5e7f\u544a)\u800c\u5f15\u5165\u7684\u4e00\u4e2a\u672f\u8bed\uff0c\u4e5f\u53eb\u6709\u673a\u641c\u7d22(organic search)\u3002\u5b83\u662f\u6307\u641c\u7d22\u5f15\u64ce\u6839\u636e\u81ea\u5df1\u7684\u7b97\u6cd5\u7ed9\u4e88\u6240\u6709\u5728\u5b83\u4eec\u7d22\u5f15\u6570\u636e\u5e93\u4e2d\u7684\u7f51\u7ad9\u9488\u5bf9\u641c\u7d22\u5173\u952e\u8bcd\u800c\u4f3a\u670d\u7ed9\u7528\u6237\u7684\u641c\u7d22\u7ed3\u679c\u3002\u8fd9\u7c7b\u7ed3\u679c\u4e00\u822c\u663e\u793a\u5728\u7f51\u9875\u7684\u5de6\u4fa7\uff0c\u56e0\u6b64\u624d\u4f1a\u6709\u4eba\u5bf9\u5728\u81ea\u7136\u641c\u7d22\u4e2d\u7684\u6392\u540d\u53eb\u505a\u5de6\u4fa7\u6392\u540d\u3002 \u8fd9\u79cd\u641c\u7d22\u4e0d\u7531\u5e7f\u544a\u6240\u63a7\u5236\uff0c\u5b8c\u5168\u7531\u7b97\u6cd5\u7a0b\u5e8f\u7ed9\u4e88\u81ea\u52a8\u6392\u5217\u3002 \u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u73b0\u5b9e\u76ee\u6807\u662f\u8ffd\u6c42\u5728\u81ea\u7136\u641c\u7d22\u4e2d\u7684\u4f18\u5148\u6392\u5217\u4f4d\u7f6e\uff0c\u4ee5\u5438\u5f15\u6700\u5927\u7a0b\u5ea6\u7684\u6765\u81ea\u641c\u7d22\u5f15\u64ce\u7684\u6d41\u91cf\u3002<\/p>\n
\u53c8\u53ebDMOZ Open Directory (http:\/\/www.dmoz.org\/)\u662f\u6700\u91cd\u8981\u7684\u540d\u5f55\u5bfc\u822a\u7ad9\u3002\u8fd9\u4e2a\u7f51\u7ad9\u5c5e\u4e8e\u4e92\u8054\u7f51\u6700\u65e9\u7684\u516c\u53f8Netscape (\u7f51\u666f\u516c\u53f8), \u5386\u53f2\u60a0\u4e45\uff0c\u6765\u81ea\u5168\u7403\u7684\u5fd7\u613f\u8005\u6765\u4f5c\u4e3a\u7f16\u8f91\u6765\u7ef4\u62a4\u3001\u7ba1\u7406\u8fd9\u4e2a\u7f51\u7ad9\u3002\u7531\u4e8e\u641c\u7d22\u5f15\u64ce\u5c06\u8fd9\u4e2a\u7f51\u7ad9\u89c6\u4e3a\u6700\u6709\u4fe1\u7528\u7684\u76ee\u5f55\u7ad9\uff0c\u56e0\u6b64\u80fd\u5c06\u7f51\u7ad9\u767b\u5f55\u5728\u8fd9\u4e2a\u540d\u5f55\u7ad9\u7684\u9002\u5f53\u5206\u7c7b\u4e2d\uff0c\u975e\u5e38\u7b26\u5408\u641c\u7d22\u5f15\u64ce\u6700\u770b\u4e2d\u7684\u76f8\u5173\u6027\u539f\u5219\u3002<\/p>\n
\u5bfc\u51fa\u94fe\u63a5\u662f\u4ece\u4f60\u7684\u7f51\u7ad9\u8fde\u5230\u53e6\u5916\u4e00\u4e2a\u7f51\u7ad9\u7684\u94fe\u63a5\u3002\u5bfc\u51fa\u94fe\u63a5\u53ef\u4ee5\u5728\u4e0d\u589e\u52a0\u4f60\u81ea\u5df1\u7684\u7f51\u7ad9\u989d\u5916\u5185\u5bb9\u7684\u60c5\u51b5\u4e0b\u7ed9\u8bbf\u95ee\u8005\u63d0\u4f9b\u66f4\u591a\u7684\u4fe1\u606f\u6e90\u3002\u8fd9\u4e2a\u5bfc\u51fa\u94fe\u63a5\u662f\u8bbf\u95ee\u8005\u8df3\u5411\u53e6\u5916\u4e00\u4e2a\u7f51\u7ad9\u7684\u5173\u8282\u3002\u540c\u65f6, \u5b83\u4e5f\u7ed9\u6307\u5411\u7684\u7f51\u7ad9\u4f20\u9012PageRank\u3002\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u8005\u4e00\u822c\u4e0d\u60c5\u613f\u5728\u7f51\u7ad9\u4e2d\u653e\u7f6e\u8fc7\u591a\u7684\u5bfc\u51fa\u94fe\u63a5\u4ee5\u514d\u9020\u6210PageRank\u7684\u6d41\u5931\u3002\u4f46\u662f\uff0c\u968f\u7740\u641c\u7d22\u5f15\u64ce\u7684\u7b97\u6cd5\u66f4\u52a0\u6210\u719f\uff0c\u5bfc\u51fa\u94fe\u63a5\u4e0d\u4e00\u5b9a\u6709\u4e0d\u5229\u7684\u5f71\u54cd\uff0c\u9664\u975e\u662f\u6307\u5411\u201c\u574f\u90bb\u5c45\u201d\u5783\u573e\u7f51\u7ad9\u3002<\/p>\n
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\u5168\u79f0\u662fPay Per Click\u3002\u89c1 CPC\u3002<\/p>\n
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\u201c\u6c99\u76d2\u201d\u662fGoogle\u53cd\u51fb\u5783\u573e\u7f51\u7ad9\u7684\u91cd\u8981\u63aa\u65bd\uff0c\u51fa\u73b0\u57282004\u5e743\uff0c\u4e5f\u5c31\u662f\u4e3e\u4e16\u77a9\u76ee\u7684Google\u4f5b\u7f57\u91cc\u8fbe\u98ce\u66b4\u548c\u5965\u65af\u4e01\u98ce\u66b4\u4e4b\u540e\u7684\u534a\u5e74\u3002 \u6709\u4e86\u6c99\u76d2\uff0cGoogle\u4ecd\u7136\u8c61\u8fc7\u53bb\u4e00\u6837\u8fc5\u901f\u6536\u5f55\u7f51\u7ad9\uff0c\u4ece\u4e92\u8054\u7f51\u4e0a\u4ece\u65b0\u7684\u7f51\u7ad9\u91cc\u52aa\u529b\u83b7\u53d6\u65b0\u9c9c\u7684\u4fe1\u606f\uff0c\u4f46\u662f\u4e0d\u518d\u8c61\u4ee5\u524d\u90a3\u6837\u4fe1\u4efb\u8fd9\u4e9b\u65b0\u7f51\u7ad9\u3002\u6240\u6709\u65b0\u6536\u5f55\u7684\u7f51\u7ad9\u90fd\u8981\u7ecf\u8fc7\u201c\u9002\u7528\u671f\u201d\u6216\u8005\u201c\u89c2\u5bdf\u671f\u201d\u3002\u7ecf\u8fc7\u65f6\u95f4\u7684\u8003\u9a8c\uff0c\u5982\u679c\u8fd9\u4e9b\u7f51\u7ad9\u80fd\u987a\u5229\u901a\u8fc7Google\u591a\u6b21\u7684\u53cd\u201c\u6cdb\u6ee5\u201d\u8fc7\u6ee4\u5668(spam filter)\u7684\u8003\u9a8c\uff0c\u6700\u7ec8\u8fd9\u4e9b\u7f51\u7ad9\u5c31\u88ab\u653e\u56de\u641c\u7d22\u7684\u201c\u5927\u6d77\u201d\u4e4b\u4e2d\uff0c\u53c2\u4e0e\u6b63\u5e38\u7684\u6392\u540d\u7ade\u8d5b\u4e4b\u4e2d\u3002\u8fd9\u4e2a\u8fc7\u7a0b\u5c11\u5219\u4e24\u3001\u4e09\u4e2a\u6708\uff0c\u957f\u5219\u8981\u4e00\u5e74\u3002\u65b0\u7f51\u7ad9\u53ef\u4ee5\u91c7\u53d6\u4e00\u4e9b\u79ef\u6781\u7684\u63aa\u65bd\uff0c\u4e89\u53d6\u65e9\u65e5\u8d70\u51fa\u6c99\u76d2\u3002<\/p>\n
\u641c\u7d22\u5f15\u64ce\u8425\u9500\uff0c\u5168\u79f0\u4e3aSearch Engine Marketing, \u7b80\u5355\u7f29\u5199\u4e3aSEM. \u641c\u7d22\u5f15\u64ce\u8425\u9500\uff0c\u56fa\u540d\u601d\u610f\u662f\u8bd5\u56fe\u4ece\u641c\u7d22\u5f15\u64ce\u4e0a\u83b7\u5f97\u65b0\u9c9c\u7684\u8bbf\u95ee\u8005\u3002\u4ece\u5e7f\u4e49\u4e0a\u8bf4\uff0c\u6240\u6709\u4f9d\u9760\u641c\u7d22\u5f15\u64ce\u6765\u5b9e\u65bd\u8425\u9500\u65b9\u6848\u7684\u7684\u7f51\u7ad9\u63a8\u5e7f\u65b9\u5f0f\uff0c\u90fd\u662fSEM. \u76ee\u524d\u641c\u7d22\u5f15\u64ce\u8425\u9500\u4e3b\u8981\u5305\u62ec\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u3001\u641c\u7d22\u7ade\u4ef7\u5e7f\u544a\u4e24\u79cd\u5e38\u89c1\u5f62\u5f0f\u3002<\/p>\n
\u641c\u7d22\u5f15\u64ce\u4f18\u5316, \u5168\u79f0\u4e3aSearch Engine Optimization\uff0c\u662f\u9488\u5bf9\u641c\u7d22\u5f15\u64ce\u7684\u7f51\u7ad9\u6536\u5f55\u548c\u8bc4\u4ef7\u89c4\u5f8b\uff0c\u5bf9\u7f51\u7ad9\u7684\u7ed3\u6784\u505a\u5408\u7406\u7684\u8c03\u6574\uff0c\u5bf9\u7f51\u9875\u7684\u5185\u5bb9\u548c\u9875\u9762\u56e0\u7d20\u5305\u62ec\u6807\u9898\u3001\u63cf\u8ff0\u7b49\u505a\u51fa\u79d1\u5b66\u6027\u7684\u5904\u7406\uff0c\u4f7f\u6bcf\u4e2a\u7f51\u9875\u80fd\u591f\u6700\u6709\u6548\u5730\u53cd\u6620\u7f51\u9875\u9700\u8981\u8868\u8ff0\u7684\u4fe1\u606f\uff0c\u800c\u603b\u4f53\u4e0a\u4f7f\u7f51\u7ad9\u96c6\u4e2d\u53cd\u6620\u4e00\u4e2a\u4e3b\u9898\u3002\u8fd9\u4e2a\u5904\u7406\u7684\u65b9\u5f0f\u662f\u4e00\u79cd\u6280\u672f\uff0c\u9700\u8981\u5bf9\u641c\u7d22\u5f15\u64ce\u7684\u7f51\u7ad9\u8bc4\u4ef7\u65b9\u5f0f\u6709\u4e2a\u7cfb\u7edf\u7684\u4e86\u89e3\uff0c\u5bf9\u641c\u7d22\u8005\u7684\u884c\u4e3a\u6709\u4e2a\u6df1\u5207\u7684\u611f\u53d7\uff0c\u8fd9\u6837\u5bf9\u7f51\u7ad9\u8fdb\u884c\u4e00\u79cd\u6700\u4f18\u5316\u7684\u7ec4\u5efa\u6216\u8005\u6539\u9020\uff0c\u4f7f\u641c\u7d22\u8005\u5728\u4f7f\u7528\u641c\u7d22\u5f15\u64ce\u7684\u65f6\u5019\uff0c\u5728\u641c\u7d22\u7ed3\u679c\u9875\u9762\u4e0a\u6392\u5217\u7684\u4e00\u7cfb\u5217\u76f8\u5e94\u7f51\u7ad9\u7684\u5927\u81f4\u4ecb\u7ecd\u7684\u6392\u5217\u4e2d\u51fa\u73b0\u5728\u524d\u5217\uff0c\u6bd4\u5982\u6700\u524d\u9762\u768410\u4f4d\u4e4b\u5185\u3002<\/p>\n
\u641c\u7d22\u7ed3\u679c\u9875\u9762\uff0c\u662fSearch Engine Results Page\u7684\u7f29\u5199\u3002\u8fd9\u4e2a\u662f\u641c\u7d22\u5f15\u64ce\u9488\u5bf9\u7528\u6237\u641c\u7d22\u7684\u5173\u952e\u8bcd\u800c\u63d0\u4f9b\u7684\u641c\u7d22\u5f15\u64ce\u8ba4\u4e3a\u6700\u76f8\u5173\u7684\u7f51\u7ad9\u94fe\u63a5\u3002\u641c\u7d22\u7ed3\u679c\u9875\u9762\u6709\u51e0\u5341\u751a\u81f3\u4e0a\u767e\u9875\uff0c\u800c\u53ea\u6709\u524d\u9762\u4e00\u3001\u4e8c\u9875\u4f1a\u88ab\u7528\u6237\u6240\u91cd\u89c6\u3002\u56e0\u6b64\uff0c\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7684\u76ee\u7684\u4e4b\u4e00\uff0c\u5c31\u662f\u8981\u8ba9\u7f51\u7ad9\u7684\u67d0\u9875\u51fa\u73b0\u5728\u6700\u524d\u9762\u4e00\u3001\u4e8c\u9875\u7684\u641c\u7d22\u7ed3\u679c\u4e2d\u3002<\/p>\n
\u7ad9\u70b9\u5730\u56fe\uff0c\u662f\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u4e2d\u7684\u4e00\u4e2a\u91cd\u8981\u6b65\u9aa4\u3002\u5176\u4f5c\u7528\u8fdc\u8d85\u8fc7\u7ed9\u7f51\u7ad9\u8bbf\u5ba2\u505a\u5411\u5bfc\u3002\u66f4\u4e3b\u8981\u7684\u4f5c\u7528\u662f\u7ed9\u641c\u7d22\u5f15\u64ce\u7684\u63a2\u7d22\u673a\u5668\u4eba\u6216\u8005\u8718\u86db\u6765\u4e86\u89e3\u4e00\u4e2a\u7f51\u7ad9\uff0c\u6307\u5bfc\u5b83\u4eec\u6309\u7167\u5730\u56fe\u4e0a\u6307\u5411\u5404\u4e2a\u7f51\u9875\u7684\u94fe\u63a5\u987a\u5229\u5230\u8fbe\u5404\u4e2a\u7f51\u9875\u3002Google SiteMap \u670d\u52a1\u5219\u5141\u8bb8\u7ad9\u4e3b\u7528\u9014XML\u6587\u4ef6\uff0c\u7f57\u5217\u7f51\u7ad9\u4e2d\u6240\u6709\u7f51\u9875\u9001\u4ea4Google, \u786e\u4fddGoogle\u80fd\u8bbf\u95ee\u7f51\u7ad9\u4e2d\u7684\u6bcf\u4e00\u9875\u3002<\/p>\n
\u201c\u793e\u4ea4\u4e66\u7b7e\u201d(social bookmarking) \u662f\u7f8e\u56fdWeb 2.0\u7684\u53e6\u4e00\u4e2a\u65b0\u751f\u7684\u5e94\u7528\u3002\u8fd9\u4e2a\u4e66\u7b7e\u7684\u610f\u4e49\u5728\u4e8e\u4e00\u4e2a\u7f51\u4e0a\u793e\u533a\u7684\u4f1a\u5458\u6765\u5171\u540c\u63a8\u8350\u4e00\u4e2a\u7f51\u7ad9\uff0c\u7ed9\u8fd9\u4e2a\u7f51\u7ad9\u5217\u4e3a\u5927\u5bb6\u5171\u540c\u559c\u6b22\u7684\u540d\u5355\u4e2d\u3002\u80fd\u88ab\u5927\u5bb6\u5171\u540c\u63a8\u8350\u7684\u7f51\u7ad9\uff0c\u81ea\u7136\u5730\u5c31\u83b7\u5f97\u4e86\u6765\u81ea\u8bb8\u591a\u6709\u76f8\u4f3c\u7231\u597d\u7684\u8bbf\u95ee\u8005\u7684\u4e30\u5bcc\u6d41\u91cf\u3002\u201c\u793e\u4ea4\u4e66\u7b7e\u201d\u7684\u7f51\u7ad9\u4ee3\u8868\u8005\u662fDel.icio.us\u548cDigg\uff0e<\/p>\n
\u8bb8\u591a\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u8005\u901a\u8fc7\u5236\u4f5c\u65e0\u7528\u3001\u65e0\u4ef7\u503c\u7684\u7f51\u9875\u6765\u8bd5\u56fe\u5f71\u54cd\u641c\u7d22\u5f15\u64ce\u7684\u5224\u65ad\uff0c\u6295\u673a\u53d6\u5de7\u5730\u83b7\u5f97\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u7684\u4f18\u5148\u6392\u540d\u6216\u8005\u5f71\u54cd\u8fd9\u4e2a\u6392\u540d\u7684\u7ed3\u679c\u3002 \u8fd9\u79cd\u884c\u4e3a\u5c31\u662f\u88ab\u79f0\u4e3a\u201c\u6ee5\u7528\u201d\uff0c\u800c\u5236\u9020\u51fa\u6765\u7684\u7f51\u9875\u6216\u8005\u7f51\u7ad9\u88ab\u79f0\u4e3a\u201c\u5783\u573e\u201d\u3002\u6cdb\u6ee5\u7684\u79cd\u7c7b\u8fd8\u5305\u62ec\u57df\u540d\u6cdb\u6ee5\u7b49\u8bd5\u56fe\u611a\u5f04\u641c\u7d22\u5f15\u64ce\u3002\u641c\u7d22\u5f15\u64ce\u4ece\u8bde\u751f\u8d77\u5c31\u6ca1\u6709\u505c\u6b62\u5bf9\u6cdb\u6ee5\u5783\u573e\u7684\u6597\u4e89\u3002<\/p>\n
\u9759\u6001\u7f51\u9875\u662f\u4ee5\u5bf9\u8bbf\u95ee\u8005\u4efb\u4f55\u9700\u8981\u90fd\u7ed9\u4e88\u540c\u6837\u5185\u5bb9\u7684\u7f51\u9875\u3002\u8fd9\u7c7b\u7f51\u7ad9\u9700\u8981\u5236\u4f5c\u5404\u4e2a\u4e0d\u540c\u7684\u7f51\u9875\u6765\u5e94\u5bf9\u8bbf\u95ee\u8005\u5bfb\u6c42\u7684\u4fe1\u606f\u3002\u9759\u6001\u7f51\u9875\u7684\u6700\u5178\u578b\u7684\u4f8b\u5b50\u5c31\u662f\u8001\u5f0f\u7684HTML\u7f51\u9875\u3002\u7531\u4e8e\u641c\u7d22\u5f15\u64ce\u7684\u6280\u672f\u7684\u9650\u5236\uff0c\u5b83\u4eec\u76ee\u524d\u5bf9\u9759\u6001\u7f51\u9875\u7684\u9605\u8bfb\u548c\u6293\u53d6\u6bd4\u8f83\u597d\uff0c\u56e0\u6b64\u52a8\u6001\u7f51\u9875\u5f80\u5f80\u9700\u8981\u9996\u5148\u53d8\u6210\u9759\u6001\u7f51\u9875\u65b9\u80fd\u5f88\u597d\u5730\u88ab\u641c\u7d22\u5f15\u64ce\u5438\u6536\u3002<\/p>\n
\u6700\u8fd1\u5173\u6ce8\u5230\u4e00\u4e2a\u65b0\u540d\u8bcd\uff1aSMO\uff0c\u5373Social Media Optimization\uff0c\u4e2d\u6587\u76f4\u8bd1\u5c31\u662f\u793e\u4f1a\u5316\u5a92\u4f53\u4f18\u5316\u3002\u4ec0\u4e48\u662fSMO\u5462\uff1f
\u7ef4\u57fa\u767e\u79d1\u7ed9\u51fa\u4e86\u8be6\u7ec6\u7684\u89e3\u91ca:
Social media optimization (SMO) is a set of methods for generating publicity through social media, online communities and community websites. Methods of SMO include adding RSS feeds, adding a “Digg This” button, blogging and incorporating third party community functionalities like Flickr photo slides and galleries or YouTube videos. Social media optimization is a form of search engine marketing
\u8be6\u60c5\u8bf7\u89c1\uff1a\u4ec0\u4e48\u662fSMO?SMO\u6982\u51b5\u7b80\u4ecb!<\/p>\n
\u6807\u9898\u6807\u7b7e\u662f\u7f51\u9875HTML\u7f16\u7801\u4e2d\u7684\u4e00\u6bb5\u6982\u8ff0\u7f51\u9875\u5185\u5bb9\u7684\u77ed\u53e5\u3002\u5b83\u663e\u793a\u5728\u6d4f\u89c8\u5668\u7a97\u53e3\u7684\u6700\u4e0a\u65b9\u7684\u84dd\u8272\u6a2a\u6761\u91cc\uff0c\u4e00\u822c\u4e0d\u592a\u5f15\u8d77\u7528\u6237\u7684\u6ce8\u610f\u3002\u4f46\u662f\uff0c\u641c\u7d22\u5f15\u8d77\u975e\u5e38\u770b\u91cd\u5b83\u7684\u5199\u4f5c\uff0c\u4ee5\u5b83\u63cf\u8ff0\u7684\u6587\u5b57\u6765\u51b3\u5b9a\u7f51\u9875\u7684\u4e3b\u9898\u548c\u5185\u5bb9\u3002\u56e0\u4e3a\u641c\u7d22\u5f15\u64ce\u53ea\u9605\u8bfb\u8fd9\u4e2a\u6807\u7b7e\u4e00\u5b9a\u957f\u5ea6\u7684\u6587\u5b57\uff0c\u6bd4\u5982Google\u9650\u5236\u5728\u82f1\u6587\u5b57\u6bcd\u603b\u957f\u5ea675\u4e2a\u4e4b\u5185\uff0c\u6240\u4ee5\u5982\u4f55\u64b0\u5199\u8fd9\u4e2a\u6807\u7b7e\u53d8\u5f97\u81f3\u5173\u91cd\u8981\u3002\u8fd9\u4e2a\u6807\u7b7e\u5185\u4e00\u822c\u542b\u6709\u6700\u80fd\u8bf4\u660e\u7f51\u9875\u5185\u5bb9\u7684\u5173\u952e\u8bcd\u3002<\/p>\n
\u72ec\u4e00\u8bbf\u5ba2\u662f\u7f51\u7ad9\u7edf\u8ba1\u4e2d\u7684\u4e00\u4e2a\u89c2\u5bdf\u56e0\u7d20\u3002\u72ec\u4e00\u8bbf\u5ba2\u6570\u91cf\u6263\u9664\u4e86\u4e00\u5b9a\u65f6\u95f4\u6bb5\u91cc\u9762\uff0c \u6bd4\u5982\u4e00\u5929\u91cc\u56de\u5934\u53c8\u6765\u8bbf\u7684\u8bbf\u5ba2\u6b21\u6570\u3002\u8fd9\u4e2a\u6570\u636e\u7684\u7edf\u8ba1\u662f\u7528cookie\u6216\u8005IP\u5730\u5740\u6765\u8ddf\u8e2a\u7684\u3002\u6765\u81ea\u540c\u4e00IP\u5730\u5740\u7684\u4eba\u53ea\u7b97\u4e00\u4e2a\u3002<\/p>\n
\u7f51\u9875\u662f\u7531HTML\u6216XML\u8bed\u8a00\u5199\u6210\u7684\u3002 \u5c31\u5982\u4efb\u4f55\u8bed\u8a00\uff0c\u5b83\u4eec\u90fd\u5305\u542b\u4e00\u4e9b\u6cd5\u5219\u6216\u8005\u6807\u51c6\u3002\u9488\u5bf9\u8fd9\u4e9b\u6807\u51c6\u6240\u8fdb\u884c\u7684\u6d4b\u8bd5\u79f0\u505a\u6548\u9a8c\u3002HMTL\u7684\u6807\u51c6\u662fWorld Wide Web Consortium (http:\/\/www.w3c.org\/)\u6765\u5236\u5b9a\u7684\u3002\u8fd9\u4e2a\u7ec4\u7ec7\u5e2e\u52a9\u7f51\u7ad9\u7f16\u8f91\u8005\u7f16\u5199\u6807\u51c6\u7684\u7f51\u9875\uff0c\u4ee5\u4fbf\u901a\u8fc7\u4e0d\u540c\u7684\u6d4f\u89c8\u5668\u7528\u6237\u90fd\u80fd\u5b8c\u7f8e\u9605\u8bfb\u3002\u9a8c\u8bc1\u7684\u65b9\u6cd5\u662f\u5230\u8fbe http:\/\/validator.w3.org\/\u8f93\u5165\u7f51\u5740\uff0c\u4e00\u4e9b\u4e0d\u5339\u914d\u7684\u9519\u8bef\u5c31\u5c06\u5f97\u5230\u53cd\u9988\u3002<\/p>\n
\u5168\u79f0\u662fWorld Wide Web Consortium\uff0c\u5373\u4e16\u754c\u4e07\u7ef4\u7f51\u8054\u76df\u3002\u7f51\u7ad9\u662fhttp:\/\/www.w3.org\/\uff0c \u4e2d\u6587\u7f51\u7ad9\u5728http:\/\/www.chinaw3c.org\/ \u3002\u8fd9\u4e2a\u8054\u76df\u4ee5\u5f00\u53d1\u4e92\u901a\u6280\u672f(\u89c4\u683c\u3001\u6307\u5f15\u3001\u8f6f\u4ef6\u548c\u5de5\u5177)\uff0c\u6765\u5f15\u53d1\u7f51\u7edc\u7684\u5168\u90e8\u6f5c\u80fd\u4f5c\u4e3a\u4e00\u4e2a\u8ba8\u8bba\u5bf9\u4e8e\u4fe1\u606f\u3001\u5546\u8d38\u3001\u901a\u4fe1\u53ca\u96c6\u4f53\u7406\u89e3\u7684\u8bba\u575b\u3002<\/p>\n
\u4f2a\u9759\u6001\u5c31\u662f: \u52a8\u6001\u7f51\u9875\u901a\u8fc7\u91cd\u5199URL\u7684\u65b9\u6cd5\u5b9e\u73b0\u53bb\u6389\u52a8\u6001\u7f51\u9875\u7684\u53c2\u6570\uff0c\u4f46\u5728\u5b9e\u9645\u7684\u7f51\u9875\u76ee\u5f55\u4e2d\u5e76\u6ca1\u6709\u5fc5\u8981\u5b9e\u73b0\u5b58\u5728\u91cd\u5199\u7684\u9875\u9762.
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Google\u9996\u5148\u91c7\u7528\u63a5\u53d7XML\u4e3a\u6a21\u5f0f\u7684\u6587\u6863\uff0c\u4fbf\u4e8eGoogle\u65b9\u4fbf\u5730\u77e5\u9053\u4e00\u4e2a\u7f51\u7ad9\u7684\u5168\u8c8c\u548c\u6240\u6709\u7f51\u9875\u7684\u5b58\u5728\uff0c\u4e3a\u722c\u884c\u8fd9\u4e2a\u7f51\u7ad9\u63d0\u4f9b\u4e00\u4e2a\u8def\u7ebf\u56fe\u3002<\/p>\n
\u641c\u7d22\u5f15\u64ce\u96c5\u864e\u82f1\u6587\u7684\u7f29\u5199\u3002<\/p>\n
\u4f17\u6240\u5468\u77e5\uff0c\u82f1\u6587\u662f\u4ee5\u8bcd\u4e3a\u5355\u4f4d\u7684\uff0c\u8bcd\u548c\u8bcd\u4e4b\u95f4\u662f\u9760\u7a7a\u683c\u9694\u5f00\uff0c\u800c\u4e2d\u6587\u662f\u4ee5\u5b57\u4e3a\u5355\u4f4d\uff0c\u53e5\u5b50\u4e2d\u6240\u6709\u7684\u5b57\u8fde\u8d77\u6765\u624d\u80fd\u63cf\u8ff0\u4e00\u4e2a\u610f\u601d\u3002\u4f8b\u5982\uff0c\u82f1\u6587\u53e5\u5b50I am a student\uff0c\u7528\u4e2d\u6587\u5219\u4e3a\uff1a\u201c\u6211\u662f\u4e00\u4e2a\u5b66\u751f\u201d\u3002\u8ba1\u7b97\u673a\u53ef\u4ee5\u5f88\u7b80\u5355\u901a\u8fc7\u7a7a\u683c\u77e5\u9053student\u662f\u4e00\u4e2a\u5355\u8bcd\uff0c\u4f46\u662f\u4e0d\u80fd\u5f88\u5bb9\u6613\u660e\u767d\u201c\u5b66\u201d\u3001\u201c\u751f\u201d\u4e24\u4e2a\u5b57\u5408\u8d77\u6765\u624d\u8868\u793a\u4e00\u4e2a\u8bcd\u3002\u628a\u4e2d\u6587\u7684\u6c49\u5b57\u5e8f\u5217\u5207\u5206\u6210\u6709\u610f\u4e49\u7684\u8bcd\uff0c\u5c31\u662f\u4e2d\u6587\u5206\u8bcd\uff0c\u6709\u4e9b\u4eba\u4e5f\u79f0\u4e3a\u5207\u8bcd\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"